SaaS link building · from $150
Link building for SaaS companies that want pipeline, not vanity DR
Software buyers search for categories, comparisons and alternatives long before they book a demo. We build relevant links to the pages that win those searches, from sites your buyers and AI assistants already read.
- Featureand comparison pages, not just the home page
- AImentions in “best X software” lists
- 12 mofree replacement guarantee
SaaS
Why SaaS link building is different
Money pages are deep
Rankings are won by feature, use-case, integration and “vs” pages, which rarely attract links naturally.
Buyers compare before they click
“Best X tools” and “X alternatives” articles shape shortlists, in Google and in ChatGPT answers.
Competitors have years of links
Established tools have PR, integrations and partner pages linking to them. You need a plan to close that gap.
Relevance beats raw authority
A link from a respected niche blog your buyers read is worth more than a generic news site.
In depth
How we build links for software companies
Most SaaS sites have a strong home page and a blog that picks up the odd link, while the pages that actually convert, such as features, integrations, use cases and comparisons, have almost none. Our job is to move authority to those pages in a way that looks natural and lasts.
Start with the pages that make money
We map your keyword targets to pages: category terms to your main feature pages, “[competitor] alternative” terms to comparison pages, and “[tool] + [tool] integration” terms to integration pages. Then we compare the links each page has with the pages outranking it.
Get into the lists buyers read
Brand mentions in roundups, reviews and alternatives articles do two jobs: they send links and they teach Google and AI assistants which category you belong to. We target the lists that already rank and get cited.
Guest posts on sites your buyers trust
Marketing, product, developer, HR or finance blogs, depending on who buys your software. Articles are written around a real problem your product solves, with the link where a reader would want it.
Link insertions to push pages that are close
Pages already on page two usually need a push rather than a rebuild. Relevant links from aged, indexed articles are one of the fastest pushes available.
Pace that matches a growing company
Link velocity should look like a company earning attention: steady month to month, stepping up around launches and funding news, never a sudden spike of fifty links.
This is right for you if
- You have product pages worth ranking and a clear category
- You compete with better-known tools for comparison and alternatives searches
- You want to show up in AI answers for your category
It is not the right fit if
- You have not found product-market fit and pages change weekly
- You only want links to the home page
How it works
From brief to live links
- Step 1
Send your target pages
Tell us the pages you want to rank, your markets and your budget.
- Step 2
Approve the sites
We shortlist relevant publishers with their DR, traffic and price for your approval.
- Step 3
Content and placement
Articles written to each publisher’s standards and your links placed in the body copy.
- Step 4
Reported and protected
Live URLs and screenshots, re-checked and replaced free for 12 months.
Which pages should a SaaS company build links to?
Mostly the commercial pages that target buying searches: feature, use-case, integration, comparison and alternatives pages, plus some links to the home page and your best content for a natural profile.
Do links help with ChatGPT and AI search?
Mentions on the pages AI tools read and cite, such as roundups, reviews and comparisons, make it more likely you are named for your category. Our brand mention service targets those pages.
How many links does a SaaS site need?
Compare your target pages with the top five results for their keywords. The gap in relevant referring domains tells you roughly how many links you need and how fast.
Related services
More ways to build authority
Guest Posting
A new, well-written article on a real, high-traffic site with a contextual dofollow link to your page.
Learn moreLink Insertions
Your link added to an existing, already-ranking article. Faster authority, indexed from day one.
Learn moreBrand Mentions
Get named in listicles, reviews and comparisons that Google and AI assistants like ChatGPT trust.
Learn moreBlogger Outreach
Manual outreach to real, niche-relevant bloggers who publish your story on their own sites, with a contextual link.
Learn moreGuides
Learn more before you buy
Muhammad Umair Sarwar
How to Find Unlinked Brand Mentions and Turn Them Into Backlinks
Muhammad Usman
9 min read
Free quote
Tell us about your SaaS site. Get a site list and price.
We reply within one working day with hand-picked publishers for your niche, a fixed price and a delivery date. No obligation.
- Approve every site before anything goes live
- No payment until you are happy with the list
- Free replacement for 12 months
Ready to build your success story?
Pick sites yourself in the marketplace, or let our team shortlist them for you.